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About Bachelor of
Business Administration

BBA degree programme has been developed by incorporating the relevant theory and practical aspects of business administration. The programme focuses on both classical and contemporary conceptual knowledge and skills having relevance to business administration. Students who are committed to a career in management are ideally suited to this degree programme. It has been designed keeping in mind the requirements of the industry so as to prepare students for a successful business

career in the global economy. The teaching pedagogy includes case discussions, industry interactions, and international exposure through exchange programmes to bring out the best in the students. The course curriculum of BBA degree programme is based on the Choice Based Credit System (CBCS). After completion of the graduation programme, multiple avenues are available to the BBA students, including employment in banking, insurance, and the corporate sector. Students can also pursue higher studies in specialized areas of their choice.
Specialisation Offered
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PO1: To prepare potential managers by inculcating in them qualities required to occupy top positions in the management hierarchy.

PO2: To equip students with technical proficiency in domestic as well as global business through the study of major functional areas of management.

PO3: To demonstrate the use of appropriate techniques & problem solving skills to effectively manage business challenges.

Pathway After
Bachelor of Business Administration



Top Recruiters

Top companies recruiting BBA Graduates are as follows:

Dr. Shweta Lalwani

MBA program offers a comprehensive and innovative curriculum that is continuously reviewed to ensure that our mission reflects the changing responsibilities of business leaders, especially within the global context the nation increasingly faces. The program is focused on providing more hands- on-experience by means of Projects, Internships and introduction of active learning and self-learning components in the curriculum. Research based pedagogy techniques in the teaching-learning method encourages students for innovations and life-long learning. Seminars, workshops, and conferences held at the department and university level gives relevant subject knowledge exposure to the students.


2nd Best BTech program in India for Research & Placements

Experiential Learning through mentorship by leading Multi National Corporations (MNCs)

2nd Best BTech program in India for Research & Placements

Global Exposure resulting from many MOUs with foreign universities

2nd Best BTech program in India for Research & Placements

Employability support programmes to enhance career opportunities for learners

Our Alumni Working with Fortune
500 Companies

BBA Eligibility
Criteria & Selection Process

Eligibility & Fee

Passed XII std or its equivalent examination and obtained at least 50 % marks (at least 40 % marks, in case of Backward Class categories, Economically Weaker Section and Persons with Disability)

Fee Per Annum 

INR 1.2 Lac


Selection will be based on merit of  
Candidate must have passed XII std. or its equivalent position

worth ₹35Cr

JK Cement Scholarship worth ₹35Cr

Merit Based Scholarship UG Programs
=98% in Xth & Xllth
100% Scholarship
>=95% & <98% in Xth & Xllth
75% Scholarship
>=90% & <95% in Xth & Xllth
65% Scholarship
>=80% & <90% in Xth & Xllth
55% Scholarship
>=70% & <80% in Xth & Xllth
45% Scholarship
>=60% & <70% in Xth & Xllth
35% Scholarship
>=50% & <60% in Xth & Xllth
25% Scholarship

JK Cement Scholarship worth


Engineering Program

Merit Based Scholarship PG Programs
=98% in in Xllth & Graduation
100% Scholarship
>=95% & <98% in Xllth & Graduation
75% Scholarship
>=90% & <95% in Xllth & Graduation
65% Scholarship
>=80% & <90% in Xllth & Graduation
55% Scholarship
>=70% & <80% in Xllth & Graduation
45% Scholarship
>=60% & <70% in Xllth & Graduation
35% Scholarship
>=50% & <60% in Xllth & Graduation
25% Scholarship

Student Testimonials

BBA Frequently Asked Questions

The BBA program provides fundamental training in management and business principles. It provides information to help students develop business skills such as leadership, communication, critical thinking, decision-making and covers multiple disciplines. International exposure, soft skills, and personality development are all prioritized. International collaborations for higher education are also available at the University.

The professors in School of Management are extremely skilled and knowledgeable. Most faculty members have taken part in academic exchange programs abroad, which expose them to a variety of cultures and enable them to teach and mentor students effectively.

The School of Management provides specialized education in the areas of Finance, Marketing, Human Resources Management, Business Analytics, Hospitality Management & Administration, and Information Technology. Additionally, the department offers paid internship opportunities in the relevant fields of study.

BBA students have great opportunities in India and international corporates. This program meets the demand for managerial positions in the new-age business world. Jobs in business analytics, fintech, banking, insurance, IT, digital marketing, e-commerce, business consultant, entrepreneur, and HR are all possible prospects for BBA graduates.

After completing BBA, a student can do MBA, M.Com, PGDM, Bachelor of Law (LLB), PG Diploma in Banking, and PG courses in Data Science to name a few.

We have a team of dedicated, highly qualified (as per UGC norms) and experienced faculty members. The team is drawn from academia and industry both. We provide state-of-the-art resources, teaching aids, and world-class infrastructural facilities. Mentoring and counseling to help the students achieve the best in punctuality, academics, and other co-curriculum activities. The priority of personality development is supported by workshops for communication skills, quizzes, debates, specialized clubs, guest faculty lectures, extension lectures, industrial visits, etc.

The pay package ranges from Rs. 4.00 Lacs to Rs. 6.00 Lacs depending upon the student’s overall performance in the interview and suitability.

Soft skills and personality development programs are embedded in the course structure which consists of core subjects, specialization, and professional skills.

Students are encouraged to participate in extra-curricular activities because the university is a leader in both sports and culture. Additionally, there are more than 25 clubs for the advancement of culture, sports, and hobbies. The university frequently puts on performances with a top-notch band and orchestra. In the past, students have competed in inter-university and intra-university sports, cultural events and have won numerous awards.

Many commerce students face the problem of BBA vs. B.Com. BBA emphasizes more on a modern curriculum of business studies along with management and leadership skills in the field of Finance, Marketing, IT, Business Analytics, and Human Resources. On the other hand, B.Com provides students with in-depth knowledge of Accounts, Administration, Finance, and Economics. The course duration for both B.Com and BBA is three years, which is split into 6 semesters.

Yes, students can definitely handle and score high in subjects like accounting and finance even if he/she is from science or art background.

Yes, we have two separate girls’ hostels on the university campus.

Yes, immense facilities are available on campus and give 100% assistance to passionate sports students. Further, a separate gymnasium and Yoga center are also available on the campus.

Bachelor Business Administration